WordPress Makes Branding Easy

There are numerous ways to grow and strengthen your brand, and using your WordPress website is a branding opportunity that you simply cannot afford to miss out on.

Your Logo  Logos are an important factor in brand recognition and your website should display your logo prominently on every page. Most WordPress themes allow you to add your logo or create a header that includes your logo. Most StudioPress themes allow you to easily add your logo.

Your Image  Define your target audience and create your website to speak directly to them. Your business image should be relevant to that audience.  Ensure your website reflects your brand and your message

• color
• content
• layout
• graphics
• and navigation

All of these design choices will contribute to your business image, which in turn will help strengthen your brand.

Your Personality  Your WordPress website is a great place to express your business’ perspective, philosophy, and experience.  Use your website to build connections with visitors, giving them a lasting impression that will keep them coming back for more.

Build Relationships By creating a website that is inviting, informative, and easy to navigate through, you are giving your visitors a reason to engage, subscribe and come back. Using your website to strengthen your brand thereby building trust is a great way to start and build a long lasting relationship.

Does your website reflect your brand?

Call to Action  Encourage your visitors to engage by using a call to action, such as, “Contact us today to learn more about this exciting opportunity!” You can customize this message to reflect you and your brand.